The holidays are the time when a majority of families plan their vacations or shop for gifts or presents for themselves or their families. Studies show that a significant number of consumers these days prefer to do their holiday shopping online, from the convenience of their home. This tendency represents a stellar opportunity for eCommerce businesses to profit from increased sales.
The Magento Holiday Dashboard Feature to Take Business Sales to The Next Level
Magento, a leading eCommerce platform, has designed a Magento Holiday Dashboard feature to help business owners make the most of the holiday business. The dashboard analyzes customer data during the holidays and provides several suggestions for business owners to help them increase sales. The Holiday Dashboard itself is where customers can read data and make changes, while the Holiday Benchmark provides data collected from a large number of merchants.
Here are some Magento Holiday Dashboard highlights:
Get a Lead on When Customers Are Most Active
The dashboard gathers data for when customers are most active, allowing you to target them through email or other advertising campaigns. It identifies zones of high impact when you can potentially net more consumers or more profit for your eCommerce business.
Maximize Business Productivity
The Magento Holiday Dashboard is designed to improve the productivity of your business. The central goal of this feature is improving productivity for you during the holidays by providing applicable data.
Get Valuable Information on the Ecommerce Industry
The Magento Holiday Benchmark feature lets you keep tab of the trends across the eCommerce industry. You can pick up on interesting trends and choose to follow them, if applicable, with the help of this feature.
Handle Inventory Better To Reduce Losses
Apart from holiday data, the Magento Holiday Dashboard also gives you an overview of customer sales and other activity before and after a popular holiday. You can use this to organize your inventory or target customers accordingly, even during off season.
Magento is SEO-friendly, and it’s adopted by hundreds of thousands of businesses all over the world. It also has a gigantic developer community that keeps coming up with a large variety of useful features for increased sales and productivity.
If you’re planning on shifting over to Magento and don’t know how to go about it, seek the help of Magento Experts at Openwave. This move can not only help you build a successful online business strategy but it can also save time and money in the long run.