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10 Reasons To Choose Magento As Your Ecommerce Platform

As one of the most robust open source ecommerce sites offering users flexibility and control over the look and performance of their online store, merchants have always had a special liking for it ever since its inception. We look at what makes Magento special and why you should be choosing Magento over other ecommerce platforms. Here are ten reasons:

1. Versatile Content Management

An intuitive, visual-based page editor allows shop owners to build and customize their offerings on the fly. Adding CMS block to pages enhances the visual quality of your site by placing content in a structural block and is useful especially when you have repetitive content.

2. Mobile Friendly Configuration

With more number of users now choosing to shop on their mobile phones, Magento shopping carts are developed responsively, making them seamlessly viewable on mobile devices.

3. Powerful And Spacious

The Magento platform can support up to 500,000 products on one site and handle over 80,000 orders per hour.

4. Architecture

Although it may seem that it has been over-architect, it has been recognized by almost every user to be the most powerful ecommerce platform currently available. Built from a scale from 1 to a million with code reuse, debugging and maintainability, Magento’s architecture easily handles what are considered complex issues on other platforms.

5. Advanced SEO

Magento was built with SEO efficiency in mind, giving your products a better chance to rank on search engines. Magento generates search engine friendly URLs, even the links in the layered navigation giving you full control of the URLs. With the auto-generated sitemap and popular search terms page, you need to do precious little to improve the on-page SEO of your website.

6. Easy Third Party Integrations

You can enjoy a diverse ecommerce experience with Ebay, PayPal, Mail Chimp, Quickbooks, Google shopping etc.

7. Feature Set

This is one of the important reasons why you should choose Magento. It handles concepts brilliantly and in an organized manner. The Stock Magento comes with simple, configurable, grouped, bundled, virtual and digital Products. You can use it to sell amusement park tickets and gift vouchers at the same time, sans any extensions.

8. Community

With more than 380,000 users and 125,000 online stores, the Magento community is among the biggest fastest growing communities in the world.

9. Customize Security Permissions

Though customization is also touted as a downside of Magento(because of limited back end intelligence and unwieldy code) it is also its best advantage. This is true especially with security permissions that allow you to manage internal access at multiple levels.

10. Extensions

Ask the developers and they’ll tell you that Magento attracted them primarily because of the content and its extensions. They are very cheap and can be used for functionality across the board.

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